What counts as a successful personal brand for you? That may be what sets you apart from the crowd. These traits identified, are from personal brands...
“An exceptional brand culture has the effect of a charm, it entices and binds people” – Bernard Kelvin Clive. A brand culture is a set of...
Think about the world before the internet and try to imagine marketing and advertising of the that time, where it was just TV, radio and print...
Writing this article has proved to be one of the most difficult things I’ve done mainly because I knew I had to provide some sort of...
To begin with, note that where the CEOs personal vision doesn’t align with the company’s vision the brand will eventually fail. 1. You are the first...
We are in an era where the success of one’s personal brand is critical to the success of his/her corporate brand and that’s the more reason...
The brand expert, Mr Sylvester Phish, a reputable offshore Senior Marine Engineer and C.E.O. of Generic 7 Consult, tells more of his company, entrepreneurship and his...
Entrepreneurship in Ghana and Africa has taken on a new twist in the last couple of years with a growing ecosystem of young Africans ready and...
Have you got what it takes to be a contributor with original content inspired by your area of expertise that you can contribute to help drive the entrepreneurial movement in Africa? LEARN MORE
Are you an entrepreneur in any African University, College or Polytechnic? SUBMIT FORM